Author: staff

A Taste of Social and Influencer Marketing: What B2B Can Learn from B2C #SMBMSP

via B2C brands pioneered the use of influential voices to boost their brand appeal, sales, and campaigns. And as more and more B2B brands and marketers dive into the world of influencer marketing, the question is: How can we leverage the knowledge, insights and tips B2C marketers have to share for our marketing efforts? Last week, a panel of foodie influencers and bloggers provided some insights that can help answer that question. My TopRank Marketing colleague Jack Fitzpatrick and I attended Social Media Breakfast – Minneapolis St. Paul’s (SMBMSP) panel moderated by Michele Phillips, a food blogger, writer, photographer...

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How To Make Online Corporate Learning Fun During Lockdown

Now as the months progress, the “new normal” is getting old and employees spread all across the globe are waking up with their morning coffee attending online training on a daily basis. By now they know how to connect easily, which link to click, which videos to check, etc. This post was first published on eLearning...

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